Even your worst nightmare of a jewelry store robbery could be longer than actually experiencing it. Criminals today attack businesses and flee in less than a minute.
Preparation is the only way to avoid a traumatic event like this, and it's also the best way to get through it safely.
If you’ve been in business long enough, you know there’s “no such thing as a free lunch.”
There’s always an opportunity cost for your time, but rolling up your sleeves and accomplishing something without directly detracting from your bottom line is a wonderful feeling.
When it comes to jewelry store promotion ideas, you don't need to run a sale, put on an event or have a large advertising presence to bring customers in.
A lot of jewelry crimes that make headlines in the news today revolve around smash-and-grab robberies.
These are often high-profile, brazen attacks that happen quickly and result in high-dollar losses. If you’ve ever seen surveillance footage of one, it almost appears that there’s nothing that could have been done to stop it – but that’s not always the case.
Jewelry businesses aren't impenetrable fortresses by any stretch of the imagination, but the physical protection they can provide against crime is often taken for granted.
When traveling to a prospective business partner or trade show with a sizable amount of jewelry inventory, your're without the typical safeguards you're used to: no ultra-durable safe or vault to store merchandise, no video surveillance system to keep an eye on suspicious activity, and no alarm to alert you of danger.
